Steve Tan is the creator of the Kreyos Smartwatch, and he rose to fame last year when he posted a photo of himself standing next to a Ferrari in Italy, surrounded by shopping bags. The photo of himself, clearly enjoying financial success, raised eyebrows among those who had supported the Indiegogo campaign for the smartwach.
Steve Tan’s smartwatch campaign had proved to be a failure, but he has enjoyed a lot of success in other areas, and has established himself as an ecommerce guru. He has earned millions of dollars through events, public speaking, and youtube videos, and has a profitable ecommerce business. He has managed to make a lot of money on Shopify, and is generating good sales. The success that he has found there is a stark contrast to the difficulties with his campaigns.
It’s always good to be resilient, and to be able to re-invent yourself when you have failed in one area. Steve Tan has truly managed to do that, pivoting from the idea of Indiegogo projects to something far more focused, and taking advantage of the power of the Internet to sell things online.
It’s not going to take you long to find out more about Steve Tan and his ecommerce adventures. I first searched his Ultimate Ecom guide, and then I ran across more about him, including the fact that he tried to launch a smart watch. He in fact did launch a smart watch, Kreyos, but he ultimately had to shut the company down.
I started to read the story about the product, its launch and the backers. He gave a lengthy account of the adventure and strove to be completely transparent to investors and customers. You do have to watch when it comes to backing companies like this, but it seems as though what he did was legitimate.
My uncles have their own story when it comes to their investment in a company that was asking for backers. It has to do with innovative vehicles, and they have definitely had to play the waiting game. The company is Elio if you want to look up more information about it online. Let’s get back to Steve Tan ecommerce projects, however, because I have more to say on the subject.
At first, I just thought that the man sold ecommerce guides, but he has his hands in all types of projects, or has over the years anyway. He didn’t do it all in one day, but he sure has done a lot. He talks about traveling to China on business. The fact that he’s a cryptocurrency investor interests me, too.